Matthew Lang avatar

Matthew Lang

Family guy and web developer

Threat or Opportunity?

Ever since Google Drive came out, I've been wondering about it in relation to my journaling product that I am building that uses Dropbox. Is this a threat or an opportunity? Initially I perceived it as a threat and I was slightly nervous of the fact that another big company has entered the cloud storage market amongst other big names like Apple, Amazon and Microsoft. Google were definitely late to the party, but I was still concerned that people would move in their droves from Dropbox to Google just because of some special feature that Google had that Dropbox didn't.

After a few days though, my perception of Google Drive as a threat wore off and I kept plugging away at my journaling application.Then I started to think of opportunities.​ My product is small enough that I could add the ability to allow users to persist their journal entries to Google Drive, ​but should I? The whole idea behind Journalong is that I wanted something to persist plain text journal entries to my Dropbox account. Nowhere else.

Yes it would be nice if it could tie in with other cloud storage services, but that would inevitably prolong the release of Journalong. I had just gotten to the stage where I was ready for a public release. Is the opportunity to target more customers worth a delay in my product.In the end I took the decision to move on with releasing my journaling product.​ Google Drive can wait. That's the beauty of a minimum value product. Release it when it delivers the minimum value you need it to. There's plenty of time to develop it further in the future.​

Book store vs Amazon

While browsing through the books at my local Waterstones store, I became aware of how easy it was to pick up books, rifle through them and decide whether to add them to my reading list or not. It's something I do every month. Flick through a few books at the bookstore, take notes of their titles and then purchase them on Amazon for my Kindle. I've never just bought a book on Amazon though.While the purchase of books on Amazon is simple enough, the actual browsing of books isn't the same as your average book store. At the book store I find that it's quicker to pick up a book, flick through it, read the synopsis and then decide whether you like it or not.

On Amazon it's fairly easy to decide on whether a book interests you or not as all the information is there on the book's product page. Finding that book on Amazon however isn't as easy as the bookstore method. You can't glance or scan the books on the Amazon website.

Finding a specific genre or category is easy enough but then you're met with a massive volume of books displayed in a white spaced grid with tiny images of the books cover.I'd much rather be able to scan the book spines in a horizontal page ordered by author. Just like the bookshelf at the bookstore. They have images of the book cover on the Amazon website, but why not the spine?

They've probably already done tonnes of research on this with teams of designers and marketing folks and disagree with my view. For me however, the browsing of books on Amazon just doesn't compare to the experience of visiting a bookstore.​